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Tag Archives: AdWords

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Introduction to Google Data Studio

Adwords, Analytics, BlogBy admintFebruary 27, 2017Leave a comment

Google Data Studio is a new Google tool to visualize data and to create reports in no time. The purpose of this tool is to create simple reports, that you can share, customize them and to perfom a visual analysis of the data so that it’s easier and faster to obtain results.

Bing vs Adwords: Conversion Attribution Date

BlogBy admintOctober 7, 2016Leave a comment

In PPC (Pay per Click), conversion tracking is perhaps one of the most fundamental metrics to check the performance of a campaign and to optimize it accordingly. But the conversion attribution date in Bing is different from Adwords. To begin, let’s define what is a “conversion attribution“.

AdWords-Conversion-Decimals

Conversions Decimals in AdWords

Adwords, Blog, homepageBy Jens SchmidtMay 25, 2016Leave a comment

You might have realized that conversion data: “Conversions”, “All conversions” and “Cross-device conversions” are all displayed with two decimals (while it used to be integers)

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